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Project to highlight downtown attractions set for completion in 2016

The city of Beaverton seeks the public’s input as it prepares to launch a Wayfinding Systems Plan to help make the city easier for people to navigate by bike, car, transit and foot.

The plan is the first phase of a larger project to identify the best location and types of signs for downtown.

The public is invited to attend a workshop at the Beaverton City Library, Room B, 12375 S.W. Fifth St., on Monday, Aug. 26, from 4 p.m. to 7 p.m. to collaborate on the use of wayfinding signage to make the downtown area more inviting, easier to navigate and more accessible for residents and visitors. Information obtained during the workshop will be used to create the final plan that determines sign location and design.

“Our goal is to bring more visitors into the heart of Beaverton and showcase where we are and where we are going with this reemerging area,” said Mayor Denny Doyle.

The project, for which the city will work with Sheridan-based Sea Reach Ltd., which specializes in informational signs and kiosks, is based on the absence of pedestrian way-finding information and downtown signage. With more than 1,000 businesses, 8,000 employees, 123,000 transit users and 91,000 residents coming through the central business district, Doyle said pedestrians should be aware of distances, direct routes and paths of travel to their destinations.

The way-finding plan will highlight the area’s unique features, including visitor attractions in the historic district, public art, sustainability-related projects, civic landmarks, and public bike and vehicle parking.

“The addition of this project will bring cohesiveness to Beaverton’s downtown core and complement the revitalization efforts currently underway,” said Alma Flores, the city’s economic development manager.

This project builds on the work of the Downtown Beaverton Walking Map, funded in 2012 through a $5,000 grant from the Washington County Visitors Association. The grant resulted in the design and development of a brochure and interactive web-based map.

The project also is part of the Creekside District’s Canyon Road Project, designed to improve the walkability of downtown Beaverton through increased signage, lighting and street scape improvements.

Expected to be complete by November, the Wayfinding Systems Plan will focus on identifying sign locations, establishing a sign design and implementing the program. The project comprises six phases: a way-finding systems plan, information kiosks, vehicular signs, bicycle signs, pedestrian signs and community gateways.

Construction could be complete by the end of 2016, Flores said.

“Beaverton has never had any way-finding infrastructure in downtown,” noted Michael Rizzitiello, the city’s economic development project coordinator. “We’re looking forward to working with the community in developing a way-finding system, which will ultimately make the downtown area more welcoming to tourists, our workforce and the public at large.”

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