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EDA plans 'projecting' signs project


by: ISABEL GAUTSCHI - Projecting signs could transform the appearance of downtown Estacada.In an effort to make downtown more “pedestrian friendly,” the Estacada Development Association has launched a program to help businesses fund large projecting signs that are clearly visible from the sidewalk.

“As walkers you often have to go out in the street to see what the business name is... This will help you from having to do that,” said Main Street Manager, Gloria Polzin. “The whole point for projecting signs like this is for walkers... and we’re trying to make this a more walking friendly community.”

The association received $4,000 from Estacada’s Urban Renewal District Fund for the program.

Here’s how it will work: Estacada businesses (preferably located downtown, next to sidewalks) may apply with a mock-up of the sign they want, a cost proposal and two bids.

A panel will evaluate the applications and reimburse eligible businesses for half the cost to purchase and install the sign, up to $300.

Polzin expects that the association will be able to contribute funds for about a dozen business signs.

Business owners will have to apply for and pay the Estacada City sign fee on their own.

The association will only award funds to business owners whose sign proposals meet all provisions of the city’s code.

Applications are due by Nov. 1.

Throughout August, Polzin plans to hand out information packets to businesses about the sign program.

There also will be an informational workshop about projecting signs and the application process at 6 p.m. Monday, Aug. 26, in the City Council chambers.