An Oregon citizen pays around $110 to legally change their name. But to change a street name, each business involved could be looking at costs of $700 or more.

Businesses on Northeast Campus Court aren’t happy their street was renamed Northeast Cherry Drive by the Hillsboro City Council July 16.

“It would take us tons of expenses to reestablish ourselves to clients and suppliers when we are already an established company,” said Lesli Owens, assistant controller at Forest Dental Products, Inc. at 6200 N.E. Campus Court.

Representatives from the dental supply company were the only ones to speak against the change at the council meeting, and Dan Dias, Hillsboro’s planning supervisor, said the city hasn’t heard from any business since.

City officials see the change as a way to minimize confusion, said Dias. On a map, Northeast Campus Court appears to be an extension of Northeast Cherry Drive. To the west of Northwest 231st Ave. is Northeast Campus Court, and just one block north and east, running parallel, is Northeast Campus Way.

“There are some confusing names in that area,” said Dias.

But two other businesses on the soon-to-be Northeast Cherry Drive told the Hillsboro Tribune they are also disgruntled about the change’s potential financial fallout.

“The only thing we don’t like is the cost it’s going to take to reprint labels and business cards and such,” said Bill Swift, owner of Precision Components Inc. at 6110 N.E. Campus Court. He estimates it will cost his company $700 to $1,000 dollars to do so.

Sheryl Meyer, an employee at Gatewood, 6100 N.E. Campus Court, worried that changing the address on letterhead and the like is “going to be quite costly.”

Dias said the city does not financially compensate businesses for the change, but that they try to make the transition as smooth as possible.

For example, the street will be double-signed with Northeast Campus Court and Northeast Cherry Drive starting Aug. 16 until the following year.

“This will allow residents and businesses to adjust,” said Dias.

An address manager will work with each business to coordinate with the post office, he said.

“It’s a joint effort between the city, the post office and the business,” said Dias.

The post office will deliver mail to the businesses for the next year, whether the address is listed as Campus or Cherry.

So far, the potential positives related to the change don’t seem clear to business owners.

“I don’t see any reason for the change,” said Swift.

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