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JayneMax handbags needs your help

WL resident, designer asks for contributions to Kickstarter project


by: SUBMITTED PHOTO - JayneMax luxurious leather handbags new fall line is considered its finest, by CEO Jayne Dearborn. You can help bring the line to market and contribute to leukemia research by contributing to JayneMaxs kickstarter project.West Linn resident Jayne Dearborn, CEO and design director of JayneMax, is asking for assistance.

She has launched a Kickstarter project to raise funds to continue the growth of JayneMax line of handbags, which said Dearborn are designed to make women feel confident, strong, and beautiful and empowered.

“Twelve years ago our middle son, Max, age 7, died of leukemia,” said Dearborn. “I survived every parent’s worst nightmare by channeling my grief into this creative journey and launched this business. In the beginning I created all of my bags from design to finished product in Max’s old bedroom, which continues to be our design studio today.”

The handbags are sold in 100 boutiques across the nation. Dearborn said she had recently received samples of the fall 2013 line, which she believes to be their very best line yet.

“For seven years we’ve worked diligently to build JayneMax, but now, without this funding, our next line of handbags are in jeopardy. Our kickstarter success is absolutely essential to the growth of JayneMax,” she said.

Ten percent of the net proceeds from JayneMax handbag sales goes to Blue Butterfly Campaign, a non-profit organization Dearborn and her husband, Chris, founded to make a difference in the lives of children and families around the world.

“We have donated over the past three years $130,000 to research to help find a cure for childhood acute myeloid leukemia, the disease that took Max,” she said. “We continue to go to battle (for) every child who is fighting for their life.”

Contributions can be as small as $1; for donations of $25 and larger, JayneMax offers gifts. To be funded by Kickstarter, $25,000 must be raised by 2:59 a.m. on April 22.

To contribute to JayneMax kickstarter or learn more about the project visit kickstarter.com/projects/1309854469/jaynemax-luxurious-handbags-fall-13-production?play=1&ref=search.



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