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New restaurant gets A for freshness

Joy Teriyaki sets up latest franchise in West Linn

REVIEW, TIDINGS PHOTO: VERN UYETAKE - Justin Hwang and his wife Jeannie are offering friends and fine food at the new Joy Teriyaki in West Linn.

Justin Hwang intends to keep opening Joy Teriyaki restaurants until diners stop liking them. That doesn’t figure to be any time soon, it seems.

The 14th and latest Joy Teriyaki franchise has opened its doors at 19068 Willamette Drive in West Linn. The 31-year-old Hwang is well on his way to being a teriyaki restaurant tycoon, despite facing lots of competition, and he knows just why his business keeps expanding: freshness.

“We cook to order,” Hwang said. “Nothing is pre-cooked. Fresh vegetables are cut every morning. A lot of teriyaki restaurants try to save money on their ingredients, but we always try to buy the best in ingredients and keep it fresh.”

The Joy Teriyaki story started in Portland several years ago when Hwang’s dad opened the first restaurant on 181st Street in Portland. Meanwhile, the young man was studying restaurant management, until he had a bright idea.

“I told my dad, ‘Hey, why don’t I take over your restaurant?’” Hwang said. Pops was agreeable, Hwang became a restaurant management school dropout, and he went on to achieve a success that just keeps growing.

The freshness rule applies to the entire Joy Teriyaki menu, which offers countless combos and variations on chicken, shrimp, beef, pork, and salmon.

Keeping it all in the Hwang family is Justin’s lovely wife Jeannie, who is very helpful, courteous and inspiring to customers.

The secret ingredient to Joy Teriyaki’s success is Justin Hwang himself. He is always the chef when a Joy Teriyaki franchise opens, which assures that the restaurant will get off on the right foot.

He wears his credentials right on his white chef’s jacket: The words read Le Cordon Bleu Culinary School in California, which is his alma mater.

Hwang figures to be moving on pretty soon, however. He already plans to open four more Joy Teriyaki restaurants in the Northwest.

For more about Joy Teriyaki, go to joyteriyaki.com.

Contact Cliff Newell at 503-636-1281 ext. 105 or This email address is being protected from spambots. You need JavaScript enabled to view it..