A chiropractor's best friend
Dr. Tim Saruk's lovable labradoodle makes patients happy
Charlie the labradoodle is not licensed to practice chiropractic medicine in the state of Oregon.
However, Charlie could become the face of chiropractic medicine. At least in Lake Oswego.
Charlie is part of Dr. Tim Saruks new Hedgehog Strong chiropractic practice at the Trainers Club in Lake Oswego, and he is a dog for all patients. If you dont like dogs, Charlie will go off in a corner to take a nap. If you like dogs, you can scratch Charlies fleecy head. If you love dogs, Charlie can sit on your lap.
Charlie does everything a therapy dog should do, Saruk said. Charlie is a born comforter. He can still be a puppy, but he has the makeup to be calm and soothing.
Since Charlie is only 1 year old, he figures to form a long and profitable partnership with Dr. Tim. Mainly because Charlie fits in so well with the wellness culture at Trainers Club being created by owners Casey and Jenny Lakey. Saruk fits right into their plan, along with the clubs trainers, massage therapist and acupuncturist.
We always wanted a chiropractor that could fit in here, said Casey Lakey, who has owned the club for the past 10 years. I couldnt have asked for anyone better than Tim.
The most common complaint is lower back pain, and a chiropractor is uniquely qualified to deal with it. You can age more comfortably if your vertebrae are aligned.
A fitness center is just the kind of place where Saruk wants to practice. Hes graduated from Texas A&M University with a bachelors in biomedical sciences and from Western States Chiropractic College with his Doctor of Chiropractic. Hes served in clinics in the area. But he was not satisfied treating the same old recurring problems. He wanted his patients to become much healthier.
In a typical chiropractic office they dont encourage enough movement, Saruk said. Its very passive.
Saruk shifted his chiropractic practice to gyms, and he found them much more amenable to the health goals he had for his patients because in gyms patients play a much more active role in improving their health. With the well-rounded program at the Trainers Club, Saruk thinks he is now in the best possible place.
Ive elevated my patients health goals, Saruk said. Theyve maximized what they can do for themselves.
There was just one more thing Saruk needed to perfect his practice: Charlie. Originally, he acquired the labradoodle from Bedrock Labradoodle in Tualatin as a pet for his son with special needs. Then he started bringing Charlie down to his office once in a while and eventually he noticed something.
I saw a big growth in my business, Saruk said. I wondered Could Charlie be making a difference? I found out that in every marketing test a business always goes better with a dog.
If Charlie could talk, he would say, Amen.
I take a very personal approach with my patients, Saruk said. I want to give them a caring, open, comfortable environment. Charlie gives me another way patients can be loved on.
For more about Hedgehog Strong, go to hedgehogstrong.com or call 503-381-1380. The Trainer Club is located at 333 S. State St. in Lake Oswego.