A D V E R T I S E M E N T
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Since its launch on Feb. 9, 2001, the Portland Tribune has been a journalism leader in the community.
On Monday, a new era began.
The Tribune was started at a time when many critics said print journalism was entering an era of decline from which the industry would not escape due to the explosion of the Web as a communication and information tool.
The Tribune consistently has defied those readership trends and criticisms by providing print and Web journalism that robustly and increasingly serves Portland in ways that other media – including the state’s 158-year-old daily newspaper – do not.
The Portland Tribune and its sister suburban publications operated by Community Newspapers Inc. were the first to launch a local online daily newspaper with stories and time trackers that are updated by the minute throughout the day.
We were the first to identify sustainability as the future of our communities and worthy of its own major publication: Sustainable Life. We were the first to understand that great journalism isn’t just about what someone did or said today or yesterday, but also about where we are headed tomorrow.
That’s why we launched our Rethinking Portland special editions and regular coverage to examine the city’s future emerging needs and solutions.
As a newspaper company, we have been the most prominent – and sometimes the only media company – to be engaged consistently in business, civic and community leadership on important matters such as education, economic development, land use, literacy and transportation solutions.
All the while, the Portland Tribune’s journalists have been the region’s best: fair, accurate, trusted, thorough and great storytellers, our readers tell us.
The Portland Tribune now enters its next phase of innovative, cutting-edge journalism as the newspaper launches a more complete daily online newspaper that will be accompanied by a single weekly print edition to be published each Thursday.
In making this change, we achieve several important things. We fulfill what hundreds, if not thousands, of Portland-area residents have consistently asked us to do by going daily.
We become even more environmentally sensitive by launching the nation’s most sustainable daily newspaper in America’s most sustainable community.
We act in recognition of current U.S. economics, which are leading the nation toward recession with not only higher fuel and food prices, but also an impending shortage of paper products such as newsprint.
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