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Portland sports officials have set a 2 p.m. news conference Wednesday to announce the acquisition of an Arena Football League franchise.

Terry Emmert, owner of Emmert International, a transportation company based in Clackamas, will own 100 percent of the Arena team that will begin play next March at the Moda Center for the 2014 season.

Portland will join Los Angeles, Iowa, San Antonio, Arizona, San Jose and Spokane in the National (Western) Conference. Each of the AFL's 14 teams will play an 18-game regular-season schedule.

This will be the second incarnation of Arena ball for Portland, which moved from Memphis and played three seasons (1997-99) at the Rose Garden as the Forest Dragons.

Emmert, 69, is a 1962 Central Catholic High graduate. He will continue to own and operate the Portland Chinooks of the International Basketball Association.

"I believe we'll be the only pro sports franchise in Portland ever owned by an Oregonian," Emmert said Tuesday. "I think it's going to be great. It's going to be off the charts."

Jared Rose, whom Emmert said is a former executive with the NBA's Detroit Pistons, will serve as team president. Emmert wouldn't reveal the name of the head coach, though he said he is from the professional ranks. "He'll be like a Chip Kelly of the Arena League," Emmert said. "He'll serve as both head coach and offensive coordinator."

Emmert hasn't chosen a name for Portland's new franchise.

"I think we'll have a contest between all the schools to pick a name," he said.

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