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Digimarc receives Emmy Award for copyright protection efforts

COURTESY OF NATAS - Beaverton's Digimarc Corp. is one of four companies that will receive the Emmy Award in January for its copyright work on film and video.And the Emmy goes to . . . Beaverton’s Digimarc Corp.

The company that has worked to improve copyright protection for film and video received this week an Emmy Award for Engineering Creativity in Audio/Video.

Awards were announced Wednesday, Sept. 2. They will be presented Jan. 8 during the 67th Annual Technology & Engineering Emmy Awards ceremony at the Consumer Electronics Show in Las Vegas.

“The receipt of this prestigious Emmy Award is a testimony to the extraordinary achievements of our scientists, engineers and business partners,” said Bruce Davis, Digimarc’s chairman and chief executive officer.

Digimarc is one of four companies that will receive the Emmy Award for Steganographic Technologies for Audio/Video for engineering creativity in the entertainment industry. Others that will receive the Emmy are Nielsen, Civolution and Verance.

Steganography is the process of embedding information in media for accurate identification by computer interfaces. Digimarc and its partners developed several ways to improve copyright protection and licensing, facilitate audience measurement processes.

“The Academy is pleased to highlight Digimarc’s role in developing and deploying digital watermarking techniques, and the company’s continuing contributions to advancing the technical possibilities for the art and science of television,” said Robert P. Seidel, the National Academy of Television Arts and Sciences chairman of the Technology and Engineering Committee. “Digimarc’s technology has materially impacted the business of television through the tracking, tracing and monetization of broadcast and cable content.”