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Moreland Farmers Market closes after record season


by: DAVID F. ASHTON - Volunteer Zoe Flanagan and Kristen Eberlin flank Market Manager Adam Seidman, on the 2012 season's last day for the Moreland Farmers Market.After its longest season so far – a total of 24 market days – the Moreland Farmers Market held the last Wednesday afternoon session for 2012 on Wednesday afternoon, October 17.

Live music played, kids participated in events – and begged balloon twisters for animals, and parents shopped for seasonal produce and meat for their dinner tables in the afternoon sun.

“We had a fantastic season this year,” enthused the market’s manager, Adam Seidman. “This, our seventh season, has, in many respects, been our best season so far.”

“Having it rain only once on a market day helped,” Seidman told THE BEE. “But more than that, we had a record number of sellers – averaging 30 vendors a week – and steady weekly attendance ranging from 1,200 and 1,500 visitors weekly. This number of shoppers is considered excellent for a mid-week market, and compares favorably to weekend markets of our size.”

Thanks to their crew of some25 volunteers, the market ran smoothly, he said. “I’ve heard a lot of great feedback from our customers, and also from our vendors.”

Some were disappointed to learn there wouldn’t be a “Holiday Market” this year. “Instead, we opted to have a longer continuous season,” Seidman said. “I think it’s worked out well.”

During the off season, Seidman said, he’ll addressing some capital equipment needs, such as securing new tents, and making sure there is a good mix of vendors for next season.

They expect to be open again in mid-May, 2013. “Watch for information in THE BEE, and on our website: HYPERLINK "http://www.morelandfarmersmarket.org" www.morelandfarmersmarket.org”, invited Seidman.