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Something new - and retro - on Woodstock Blvd

by: MERRY MACKINNON - The co-owners of the Red Fox Vintage clothing and oddities store on N.E. Killingsworth - Erin Beauchamp, Jodi Newton, and Betsy Aldridge - have opened their second shop at 4528 S.E. Woodstock Boulevard, in the former Apple Crate Furniture store.The three partners who run Red Fox Vintage on Killingsworth and 31st Avenue in Northeast Portland are used to hearing customers gush over things like a frilly sweater from the 1950s, an old needlepoint handbag, or a campy oil painting of a Flamenco dancer.

Besides having their own vintage clothing, knick knacks, jewelry, and furniture, on display – partners Betsy Aldridge, Erin Beauchamp, and Jodi Newton rent out their storefront to twenty other vendors, all of whom must be skilled at selling items that typically evoke customer comments such as, “Oh my gosh, that’s so cool.” Now Red Fox Vintage has come to Southeast Portland, specifically the Woodstock neighborhood, with a second and much larger store. After refurbishing the storefront that they’re renting, which formerly was home to the Apple Crate Furniture store, Red Fox Vintage opened on Saturday, June 1st, at 4528 S.E. Woodstock Boulevard.

In the renovation, walls were removed, floors were replaced, and dressing rooms were installed, according to Red Fox Vintage Co-Owner Betsy Aldridge.

Just west across the street from KeyBank, in whose parking lot the Woodstock Farmer’s Market is held, Red Fox Vintage threw a party open to the public in its rear outdoor patio on the day it opened, and it also had a Blues band playing music there on Sunday, June 2, to align with the reopening of the Farmer's Market.

The new store has space for fifty vendors – but not all spaces have been taken yet; vendors may still apply, Aldridge added. However, to be accepted, a vendor’s items must fit with the ambiance that Red Fox cultivates. Often appealing to women and men in their 20s and 30s, the store sells clothes whose style partner Erin Beauchamp describes as “rustic shabby chic,” which appears to be a marriage between Eddie Bauer and Paris Hilton.

“We want pristine, beautiful vintage items – not the sort of stuff you’d pick up at Goodwill,” Aldridge said, about their preferences.

And “vintage” can mean anything retro – from the 1930s, on up to the ’80s, and even into the ’90s. One of Red Fox Vintage’s other services is to offer the store for private 1980s-themed costume parties, in which partygoers wear ’80s hairstyles, makeup, and clothes – shoulder pads and all – drink wine and play dress-up with the clothes that are for sale in the store.

Often, at such parties, a photographer is on hand to take photos, Beauchamp confided. As Aldridge emphasized, Red Fox Vintage sells more than clothes – they also sell fun.

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