Portland’s White Stag nose lights up red for the 2024 holiday season

Published 6:19 pm Wednesday, November 27, 2024

White Stag sign in Old Town lights up as Rudolph for holiday season.

Continuing a Portland tradition, the White Stag sign’s red nose made its debut for the holiday season Wednesday afternoon.

The stag’s red nose was officially lit around 4 p.m. on Nov. 27 in Old Town.

The sign was erected in 1940 and in 1978, the sign was designated a historic landmark. The stag was later donated to the City of Portland in 2010.

KOIN 6 News is a news partner of the Portland Tribune. Their full story can be found at koin.com.